EXHIBITOR NEWS: 200 YEARS OF COFFEE GROWING EXPERIENCE ON SHOW
Villa Café is a fifth generation family business, which started to expand overseas in 2014 – it has been growing coffee for two centuries.
Bárbara Suarez, from Villa Café will be at the Brazilian Pavilion during SAITEX 2017 and Africa’s Big 7 offering visitors the opportunity to sample their brand and looking to move into the growing African market.
“We will be at Retail & Hospitality Week 2017 looking to meet retail and food service distributors, coffee importers and reps,” she said.
“The African market has been growing a lot on the past few years and Villa Café wants to be a part of it! We believe that this show is the biggest and most reliable Food expo in Africa, filled with lots of opportunities!”
Few competitors offer the history of Villa Café according to Ms Saurez: “We have grown coffee for over 200 years, in the south of Minas Gerais, Brazil. In addition, our coffee hunters research and develop projects with coffee growers all over the country, so you can have the best coffee directly from the farmers.
“This means, no intermediates. Better quality control. Better costs. New products to different markets…That’s our offer.
“We know how competitive coffee business is in the USA and that is why we’re strongly focused in commercial conditions and innovations for our partners.”
Its main products are Villa Café Gourmet (ground coffee and whole beans), Nespresso and Lavazza Compatible Capsules, Vanilla Cappuccino, Mocaccino, Lactose Free Cappuccino and Light Cappuccino.
“We also roast Special Editions and pack Private Labels,” said Ms Suarez. “At Retail & Hospitality Week 2017 we will be showing our incomparable Brazilian Single Origin Coffee, Instant Cappuccinos and Nespresso Compatible Capsules.”
Villa Café will be at the Brazilian Pavilion at SAITEX 2017 and Africa’s Big 7.
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