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SAITEX IS ESSENTIAL FOR YOUR BUSINESS

MORE THAN 4,900 HIGH QUALITY ATTENDEES

SAITEX gives you direct access to buyers from 67 countries who attend to source the latest products, meet new partners and conclude export and import deals

One of Africa’s most established multi-sector trade-shows, SAITEX has delivered 26 successful years of affording local and international importers and exporters to take advantage of multi-sector trade opportunities across the continent.

In 2019 visitors were drawn from 67 countries, to source a full A-Z of products from around the world, to find new partners and to conclude export and import deals. 

SAITEX provides a high-level international business to business trade platform that gives access to both local and internationally secured companies and attracts buying missions and quality visitors.

VISITOR PURCHASING AUTHORITY

62.3%

DECISION MAKERS

18.4%

INFLUENCERS

4.7%

END USERS

EXHIBITOR TESTIMONIALS

Country pavilions
Provincial pavilions
High-level content
Workshops
Matchmaking

WHY EXHIBIT?

SAITEX gives you direct access to buyers from more than 67 countries who attend to source the latest products, meet new partners and conclude export and import deals.

Meet thousands of buyers and decision makers from the region’s capital goods and consumer sectors.

Increase sales

Meet thousands of buyers and decision makers from the region’s capital goods and consumer sectors.
Capitalise on a trillion US dollar consumer market in Africa with fruitful trade partnerships.

Promote your brand

Capitalise on a trillion US dollar consumer market in Africa with fruitful trade partnerships.
Meet face to face with senior decision makers from the public and private sectors.

Engage with key industry stakeholders

Meet face to face with senior decision makers from the public and private sectors.
A multitude of embassies, buying missions and local governments support and attend the event each year.

Connect with local & international trade bodies

A multitude of embassies, buying missions and local governments support and attend the event each year.

WHO EXHIBITS?

Government & trade agencies:

  • Tourism
  • Development and government agencies / services
  • Financial, investment and business services
  • Import / export agents, professional and trade services
  • Logistics and transport providers
  • Investment and promotion agencies
  • Industry associations

Manufacturers & suppliers of:

  • Machinery for manufacturing and packaging retail ready products
  • Plumbing products and sanitaryware
  • Light building and construction machinery
  • Hardware and DIY products
  • Generators, compressors and air tools Welding machines and supplies

Retailers of products incl:

  • Fast moving consumer goods
  • Eletronic systems / appliances
  • Textiles and apparel
  • Footware and leather products
  • Office equipment, furniture and stationery
  • Innovative and creative products
  • New patents
  • Beauty and cosmetic products

Exhibiting zones

Icon set options C

EXHIBITOR GEOGRAPHICAL ORIGIN

saitex who attended

WHO WILL YOU MEET?

For more than 26 years SAITEX has been bringing buyers and sellers together. We’ve built an unrivalled database, our campaign reaches senior buyers across the continent – from multinational wholesalers and retailers to niche importers and distributors. 

Entrepreneurs

Entrepreneurs

Importers

Importers

Wholesalers

Wholesalers

Retailers

Retailers

Product Manufacturers

Product Manufacturers

Distributors

Distributors

Agents

Agents

Government bodies

Government bodies

WHY AFRICA

Now home to well over a billion people and an estimated 350 million middleclass consumers, Africa has one of the world’s largest and fastest developing retail markets in the world. 

Total African retail market size is now well over US$800 billion and South Africa alone had over US$50 billion sales during 2015, growing at an average of 4% each year since 2010. SAITEX provides the most important meeting place for international product suppliers and buyers sourcing products.

General retailers hold the largest share of retail sales and will continue to lead the market in 2020
General retailers hold the largest share of retail sales and will continue to lead the market in 2020
The number of “ultra-high net worth” individuals in Africa with assets worth more than $30 million, is expected to grow by almost 50% by 2024.
The number of “ultra-high net worth” individuals in Africa with assets worth more than $30 million, is expected to grow by almost 50% by 2024.
The top 25 retailers have a high concentration in Southern Africa: South Africa, Botswana, Namibia, Lesotho and Swaziland.
The top 25 retailers have a high concentration in Southern Africa: South Africa, Botswana, Namibia, Lesotho and Swaziland.
The African Development Bank estimates that consumer spending in Africa will reach US$2.2 trillion by 2030
The African Development Bank estimates that consumer spending in Africa will reach US$2.2 trillion by 2030
South Africa’s townships contribute up to R100 billion to the overall economy* *estimated 2018 figures
South Africa’s townships contribute up to R100 billion to the overall economy*
*estimated 2018 figures

WHY B2B EXHIBITIONS WORK

86%

of attendees have not been seen by your sales force in the last 15 months

76%

of decision makers ask for a quote at the show

85%

of decision makers believe that going to shows saves them time and money

67%

of all attendees represent a new prospect

90%+

of attendees plan to purchase in the next
12 – 15 months

50%+

of visitors attend for the first time

X6

For every US$1 invested in a trade show exhibitors see on average a US$6 return

Strategic partners

Media partners

Co-located with

Attending countries